As Australia opens up, the key question is how do we ensure that newly adopted hygiene habits from the last two years are not forgotten about, he says.

“There has been so much advice from health brands and government bodies that it can be difficult to determine what are the right measures and products needed to protect your space,” Rankine says.

Disturbingly, despite all the sturm und drang around germs and the virulence of successive COVID strains, research undertaken by Reckitt Health found nearly half of the people surveyed are unlikely to wash their hands before they eat and one in four (26 per cent) are unlikely to wash their hands after going to the bathroom [3].

For Rankine, ongoing vigilance is the only way forward and “that means washing our hands regularly, social distancing when we need to, and providing clean and sanitised environments for people when they are out and about within the community”.

“Public health advice changes regularly and often without a lot of notice so businesses have a responsibility to ensure they remain up to speed and are as prepared as they can be to respond to today’s ever-changing environment,” Rankine says.

Reason being is employees want to feel that they are protected from germs when they do eventually return to the office and “want to know that you are cleaning and disinfecting frequently touched surfaces regularly”.

“That’s where a solid and trusted program such as Dettol Pro Solutions can make a big difference.”

Rankine says the high-profile organisations utilising the Dettol Pro Solutions program is testament to its effectiveness and importantly, it’s providing people with peace of mind.

For example, Dettol Pro Solutions is being used by hotels and organisations as diverse as the MCG, and Mirvac.

According to Director of Partnerships and Commercialisation at Mirvac, Michael Hariz, their partnership with Dettol couldn’t have come at a better time for Mirvac’s shopping centres and retail partners.

Personal hygiene is an expectation. Dettol

“It is our highest priority that our customers, retailers and employees have confidence we are protecting their health and hygiene,” Hariz says.

He says while Mirvac Retail continues to deliver industry-leading health, hygiene and cleaning protocol, the association with Dettol “instils an even greater sense of confidence in our customers”.

“Whether having a coffee with friends, buying a gift or shopping to provide for their family, the message is clear that Mirvac and Dettol are protecting these moments that matter,” Hariz says.

Mirvac have worked hard in recent years to ensure everyone using their centres are well-protected by installing clear signage advising of COVID protocols in high traffic areas as well as positioning QR codes at all entry points as required.

“All spaces follow the strict density guidelines and over the past two years, we have implemented increased cleaning protocol to ensure hygiene is of the highest standard,” Hariz says.

“Hygiene is no longer a ‘nice to have’. It is now expected that we as an industry get this right.”

And the reward for getting hygiene right for a business like Mirvac is “greater trust and goodwill across our retailers, communities, customers and centre teams,” Hariz says.

Rankine says when businesses put solid hygiene measures in place, it helps protect staff and patrons from germs (maintaining wellness and productivity) as well as have “higher levels of confidence, particularly when using hygiene products and brands people know and use regularly at home such as Dettol”.

“Good hygiene means we can all get back to living our lives with confidence and Dettol’s purpose is to protect what we love. For Australians that means our freedom and ability to be out and about in the community whether with family, friends or even for work.

“In that capacity, we have partnered with like-minded organisations to build bespoke hygiene protocol programs which protect their customers from germs in the moments they need most.”

Rankine says businesses, no matter their size or shape, are “capable of adopting good hygiene habits and implementing thorough cleaning and disinfection protocols so that staff can return to work in person knowing they are protected”.

“We encourage all businesses to step up and make hygiene a priority in 2022 and beyond.”

[1] Reckitt Toluna Tracker, Wave 16, June 2021.

[2] B2B SME U&A Study, December 2020.

[3] Dettol Winter Hygiene Habits survey of 1,034 Australians aged 18 years and over. Commissioned

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Originally Appeared Here